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Bruce Barton was an American author, advertising executive, and politician. He was a pioneer in the advertising industry and is best known for his work in creating the modern advertising approach that made brands more relatable and human. As a political leader, he served in the U.S. Congress. His ability to connect people with powerful ideas through words and marketing made a lasting impact on both business and politics. Barton's life teaches the importance of creativity, persuasion, and the ability to inspire action through compelling communication.
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"Conceit is God's gift to little men."

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"Many a man who pays rent all his life owns his own home; and many a family has successfully saved for a home only to find itself at last with nothing but a house."

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"In good times, people want to advertise; in bad times, they have to."

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"Christ would be a national advertiser today, I am sure, as He was a great advertiser in His own day. He thought of His life as business."

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"What a curious phenomenon it is that you can get men to die for the liberty of the world who will not make the little sacrifice that is needed to free themselves from their own individual bondage."

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"The five steps in teaching an employee new skills are preparation, explanation, showing, observation and supervision."

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"Jesus picked up twelve men from the bottom ranks of business and forged them into an organisation that conquered the world."

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"Not eating breakfast is the worst thing you can do, that's really the take-home message for teenage girls."

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"It takes a real storm in the average person's life to make him realize how much worrying he has done over the squalls."

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"Nothing splendid has ever been achieved except by those who dared believe that something inside them was superior to circumstance."

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"Cereal eating is almost a marker for a healthy lifestyle. It sets you up for the day, so you don't overeat."

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"If you have anything really valuable to contribute to the world it will come through the expression of your own personality, that single spark of divinity that sets you off and makes you different from every other living creature."

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"No sex, age, or condition is above or below the absolute necessity of modesty; but without it one vastly beneath the rank of man."

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"The essential element in personal magnetism is a consuming sincerity - an overwhelming faith in the importance of the work one has to do."

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"Sometimes when I consider what tremendous consequences come from little things, I am tempted to think there are no little things."

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"If you can give your child only one gift, let it be enthusiasm."

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"Before you give up hope, turn back and read the attacks that were made on Lincoln."

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"Most successful men have not achieved their distinction by having some new talent or opportunity that was at hand."

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"Action and reaction, ebb and flow, trial and error, change - this is the rhythm of living. Out of our over-confidence, fear; out of our fear, clearer vision, fresh hope. And out of hope, progress."

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"It would do the world good if every man would compel himself occasionally to be absolutely alone. Most of the world s progress has come out of such loneliness."

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