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Phil Knight, the visionary co-founder of Nike, Inc., revolutionized the athletic footwear and apparel industry with his entrepreneurial spirit, innovation, and commitment to athletic performance and style. From humble beginnings selling shoes out of the trunk of his car to building one of the most iconic and influential brands in the world, Knight's leadership and vision transformed Nike into a global powerhouse of sports culture and innovation, leaving a lasting legacy of inspiration and innovation in the world of business and athletics.
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"At first, we couldn't be establishment, because we didn't have any money. We were guerrilla marketers, and we still are, a little bit. But, as we became No. 1 in our industry, we've had to modify our culture and become a bit more planned."

Money, Culture, First
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"We could see that he was a charismatic guy who jumps over the moon and is very competitive, but nobody could have predicted what he would become to our culture."

Cultural, Culture, Moon
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"Sports is like rock 'n' roll. Both are dominant cultural forces, both speak an international language, and both are all about emotions."

Sports, Emotions, Language
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